The Podcasters Podcast Why Start a Podcast | Ash & Kane Being Interviewed
Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off.
Gavin's Podcast Show, Entrepreneurs Online "Just Start and Take Every Opportunity with Content Creator Extraordinaire Louie Parkes" https://omny.fm/shows/entrepreneurs-online/just-start-and-take-every-opportunity-with-content
Ash and Kane are interviewed by Gavin, the host of Entrepreneurs Online. They talk about why all entrepreneurs should start a podcast and the many benefits of building your brand and creating leads. Ash and Kane also talk about Progressive Media and how they started working in the podcasting space.
KEY TAKEAWAYS
- Podcasting is an effective way to build your authority in your field and with your audience and create a brand.
- Creating a podcast allows you to create shortcuts in content creation. You can reuse and utilise the content across social media and other formats.
- The longer and more consistently you create content the more leads you will get.
- Inspired by serving the founder of Progressive Media Rob Moore, Kane joined the team to help grow the agency.
- Businesses where you are the product, such as a coach are perfect for podcasting. This is the perfect way for you to create high-value leads.
- Podcasting creates leads faster but also of higher value than any social media platform.
- You can start podcasting in small steps. Begin with being consistent and focusing on the audio. You can then add in elements of video and social media.
- You need either time or money to create a podcast. If you don't have either you won't be able to produce a good quality podcast.
BEST MOMENTS
“Our focus is building peoples’ authority”
“If you run ads without a brand you are limited to how much you can charge”
“Why start a podcast in 2024?”
“It took us 7 days after our podcast [launching] to get our first lead”
VALUABLE RESOURCES
EPISODES TO CHECK OUT NEXT
Comparing Podcast Production Options | using AI?
Building a High Ticket Offer | The Best Way to Monetise a Podcast
ABOUT THE HOSTS
Kane Baron & Ashley Morris run the UK's first and largest Podcast Agency, Progressive Media.
They specialise in planning, launching, and Growing Podcasts that Generate Leads, Revenue and Business opportunities as well as helping Experts and Entrepreneurs improve Credibility and Positioning within their niche to Scale their Personal Brand and Business.
Kane and Ashley manage over 100 Podcasters every week Including Rob Moore, Kevin Clifton and Dapper Laughs. They have supported hundreds of Podcasts in generating tens of Millions in combined Revenue.
Progressive Media have provided Production, Marketing and Consultancy services to help creators Launch, Scale & Monetise their Podcast for over 7 years.
CONNECT & CONTACT
Email: podcast@progressiveproperty.co.uk