

GenZ Kueh Shop, From School Project to Partnering World Class Hotels [TBS 26 ft Shiny, Ahmahlegacy]
What do you do when a school project grows into a thriving business serving nostalgic handmade treats?
Tune in with Shiny, founder of Ahmah’s Legacy, to uncover:
- How she turned childhood memories into a full-fledged F&B brand.
- The leap from a home-based hustle to a brick-and-mortar shop in a “hidden” location.
- Building community in an unlikely retail spot.
- Why she’s eyeing B2B collaborations and big events for her next phase of growth.
From navigating high rents to pitching to hotels, Shiny shares the raw realities of running a small food business in Singapore—and why relationships matter just as much as recipes.
Tune in for an inspiring, no-sugar-coated founder story.
2:14 Interview with Shiny
10:35 Product Development and Business Strategies
15:09 Community Building and Business Growth
17:21 Business Breakdown and Customer Experience
22:26 Future Business Strategies
32:19 B2B Pitching and Business Deals
35:44 Perspectives on Home-Based Businesses
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