When Does it Make Sense to Have Sales Reps?

[00:27] Today’s Topic: When Does it Make Sense to Have Sales Reps?

[00:41] You shouldn’t hire a rep without testing out sales yourself.

[00:55] You need to have an understanding of the objections you will run into.

[01:11] Try doing it yourself for 30-60 days.

[01:30] Once you have a process, hire a rep.

[01:48] Start-ups fail because of premature scaling.

[02:45] If you hire prematurely, you will only end up having to fire people and losing money.

[03:01] When you hire people, it may not even work out.

[03:15] Have the rep do a paid trial to see what their skills are.

[03:40] The CEO of Saastr, Jason Lemkin, has a blog post that breaks down the steps to hiring a sales rep.

[04:20] Sales reps don’t solve everything.

[04:21] That’s it for today!

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When Does it Make Sense to Have Sales Reps? | Ep. #964