The Apartment Rockstar Shares His Market Forecast & Biggest Mistake Made Across 4,500 Units | Robert Martinez E98

Rich sits down with Robert Martinez - Founding Principal and CEO of Rockstar Capital. Robert has directed the growth of Rockstar Capital to 21 apartment communities, a total of 4,800 rental units across the state of Texas. Since 2011, he has directed the underwriting, acquisition, and management of 30 apartment communities consisting of more than 5,243 rental units. In 2023, third party company, MF1, filed to foreclose on a Rockstar Houston property, defaulting on a $51 million multi-family loan.

Rich and Robert discuss the fallout of the current high interest rate environment, the foreclosure on Rockstar’s $51 million loan, rate caps in Texas, potential ways to save deals from falling under, and all of the risks of using third party management companies for a property.
 
They also reflect on the attractive nature of Airbnbs, updating investors when the rug is pulled out from a deal, in-house recruiters and transitioning teams to maximize turnover, setting standards for new employees, and putting a spotlight on weak KPIs. 

Lastly, Rich and Robert talk about all-things operations, rent growth, occupancy and supply in Texas, how Robert got his start in real estate, raising equity while working a full-time job, the 2008 Recession, Robert’s best deal he’s ever done, what it take’s to be successful, floating vs fixed rate debt, where Robert predicts interest rates will be by 2025, and what types of properties Rich is most excited about in the next 12 months.
 
 Connect with Robert on Instagram: @apartmentrockstar

Join our investor waitlist and stay in the know about our next investor opportunity with Somers Capital: www.somerscapital.com/invest.

Want to join our Boutique Hotel Mastermind Community? Book a free strategy call with our team: www.hotelinvesting.com.

If you're committed to scaling your personal brand and achieving 7-figure success, it's time to level up with the 7 Figure Creator Mastermind Community. Book your exclusive intro call today at www.the7figurecreator.com and gain access to the strategies that will accelerate your growth.