The Logan Bartlett Show EP 142: Yotam Segev (CEO, Cyera) on Growing One of the Fastest Security Startups on the Planet
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May 9, 2025 
Yotam Segev, co-founder and CEO of Cyera, leads one of the fastest-growing cybersecurity startups globally. He shares insights on scaling from 100 to 550 employees within two years, emphasizing the importance of core values during rapid growth. Yotam explores the shift to cloud computing, customer feedback's role in product strategy, and the integration of AI in cybersecurity. He also reflects on leadership challenges amid ongoing conflict in Israel, balancing empathy with business demands in a dynamically evolving landscape.
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Values Scale in Rapid Growth
- Core values scale effectively during rapid company growth, even when many things do not scale.
- Clear values let teams recruit and operate cohesively at large scale.
Starting from Scratch with Market Study
- Yotam and Tamar began without a legal entity, studying the cybersecurity market thoroughly for nine months.
- They learned from their network and dedicated time to understanding product-market fit before entering venture.
Founder Involvement in Early Sales
- Founders must stay heavily involved in early sales as a VP sales alone can't solve early go-to-market challenges.
- Being on every call helps build trust and product understanding essential for initial traction.