Roy Sexton: Signal Boosting, Reciprocation, and Acknowledging Your Social Media Community

Marketing shows you where the door is, business development helps you walk through it.

The business development technique you hold near and dear is not a silver bullet. It's what you do with it. It's how you develop relationships and how you build a book of business.

With commitment, there is growth. Business development is a learned thing - you just have to stick to the regiment.

The days of being able to avoid social media are over.