Episode 4 - The 2% That Makes a 98% Difference

In this episode, Jon and Amber talk about the tip of the iceberg versus the rest of the iceberg and the importance of identifying the tip of the iceberg (what the customers see and care about).

🌱 Grow Your Career and Business with Online Trainer Academy The ‘student-first’ business education for trainers and nutrition coaches. Launched in 2013, we were the first to teach online training. Since then, over 250,000 trainers in over 100 countries have purchased educational materials from us with over 20 million visitors to our website. https://www.theptdc.com/online-trainer-academy-certification/

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🎙️ The Online Trainer Show Learn to take better care of your online clients and build a profitable business. Jonathan Goodman, the #1 online training strategist, has helped over 50,000 fitness and nutrition coaches create real and lasting change in their lives. In this podcast, he's joined by Amber Reynolds, program director for the Online Trainer Academy. Let Jon and Amber declutter your mind by teaching you the strategies and tactics you need in order to have the business you deserve so that you can live the life of your dreams full of freedom, fulfillment, and purpose. New episodes every Tuesday and Thursday.