two & a half gamers 🚨📢 BREAKING NEWS: JamCity in trouble, Unity Vector fun & Playable Ads = $124B Market?!
This week’s Breaking News covers the wildest stories from mobile gaming, ad tech, privacy, and monetization. From brand-new global launches (Bleach, Resident Evil, Villains Robot) to Unity’s new ad-tech push, to JamCity’s $1.4M CCPA fine — Matej breaks it down with zero fluff.
What you’ll learn
• Bleach: Soul Resonance launches with millions of preregs
• Resident Evil Survival Unit hits 1M downloads in 48 hours + $150K/day
• Real Farm Craft expansion (but almost no revenue)
• Villains Robot BR + blockchain weirdness
• Molang: Match & Munch launches (and makes $100/day)
• Unity’s “Vector” returns again + new ad ecosystem tools
• Playable ads → the next $124B brand frontier
• JamCity fined $1.4M for CCPA violations
• Why e-commerce brands are now using playables
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This is no BS gaming podcast 2.5 gamers session. Sharing actionable insights, dropping knowledge from our day-to-day User Acquisition, Game Design, and Ad monetization jobs. We are definitely not discussing the latest industry news, but having so much fun! Let’s not forget this is a 4 a.m. conference discussion vibe, so let's not take it too seriously.
Panelists: Jakub Remiar, Felix Braberg, Matej Lancaric
Podcast:
Join our slack channel here: https://join.slack.com/t/two-and-half-gamers/shared_invite/zt-2um8eguhf-c~H9idcxM271mnPzdWbipg
Chapters
00:00 — Intro
00:18 — Bleach: Soul Resonance launch
01:00 — Real Farm Craft expansion
01:38 — Villains Robot Battle Royale
02:20 — Resident Evil Survival Unit hits 1M downloads
03:10 — Molang Match & Munch release
03:45 — Seven Deadly Sins Grand Cross update
04:20 — Zombies, Run rights reacquired
04:55 — Paysafe adds Brazil payments
05:25 — DC Dark Legion Thanksgiving event
05:55 — Solo Leveling Winter update
06:30 — Unity ad-tech announcements
07:35 — JamCity fined $1.4M
08:55 — Playable ads become brand frontier
09:40 — Apple pushes playables into e-commerce
10:20 — Wrap-up
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Matej Lancaric
User Acquisition & Creatives Consultant
https://lancaric.me
Felix Braberg
Ad monetization consultant
https://www.felixbraberg.com
Jakub Remiar
Game design consultant
https://www.linkedin.com/in/jakubremiar
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Please share feedback and comments - matej@lancaric.me
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