The team explores a $4 million med spa franchise in San Antonio, analyzing its two locations and expansion prospects. They discuss the booming aesthetic market, focusing on the dynamics of injectables like Botox and the importance of personal connections in client relationships. Regulatory challenges and the potential for recurring revenue are key points too. Insights into market trends and strategies for growth highlight the resilience and promise of the med spa industry, painting a picture of both opportunity and complexity.
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insights INSIGHT
Botox Drives Recurring Revenue
Med spas heavily rely on Botox, which drives recurring revenue due to quarterly treatments.
New treatments like weight loss therapies are expected to fuel future med spa growth more than Botox.
insights INSIGHT
Med Spa Ownership Complexities
Regulations require med spa injectors to be licensed healthcare professionals.
Non-healthcare owners need an MSO structure, a regulated workaround involving physician-owned pass-through entities.
question_answer ANECDOTE
Dermatologist Quit Botox Anecdote
Dr. Michael's dermatologist friend stopped doing Botox due to ethical concerns with customers spending money they didn't have.
Dermatologists largely exited injectables, leading to relaxation of regulations allowing technicians to inject.
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Huge thanks to Connor Groce for bringing this deal to the pod! Always great having you on, and this one was a masterclass. For more information or to connect with Connor head to connorgroce.com.
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In this episode, Michael, Heather, and Connor dissect a $4 million multi-site med spa franchise based in San Antonio, Texas. With two operating locations and a third territory for expansion, this business is riding the aesthetics wave—but is it all smooth Botox or are there some unsightly bumps? The team dives deep into the dynamics of injectables, recurring revenue, regulatory hurdles with MSOs, and why this could be a tricky deal despite high-level metrics. This one's packed with insights into the rapidly evolving med spa industry.