

TBT: Ask Marco - Real Estate Newbie! What Properties and Markets for a First Time Investor?
Sep 18, 2025
A first-time investor in Southern California grapples with high home prices. Discover a top-down, market-first strategy for smart investing! Learn how to identify markets with job and population growth. Focus on B-plus/A-minus neighborhoods for balanced returns. Uncover which properties to avoid and why quality matters. The importance of assembling a solid investment team, including property managers and lenders, is highlighted. Perfect advice for anyone looking to start their real estate journey without mistakes!
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Use A Top-Down Market-First Approach
- Start with the market first, not the property.
- Use a top-down funnel: pick a healthy market, then neighborhoods, then properties.
Jobs Drive Market Stability
- Job growth drives population growth and rental demand.
- Healthy local economies create stable housing demand whether people buy or rent.
Favor Tier-Two Markets
- Prefer tier-two markets for balanced opportunity and affordability.
- Look at midsize MSAs like Kansas City or Indianapolis for diverse economies and better numbers.