GALLUP® Called to Coach

Launching CliftonStrengths in Your Organization: Strategies for Success -- S13E2

Mar 11, 2025
Dean Jones, Gallup's global talent development architect, dives into launching CliftonStrengths within organizations. He outlines a three-phase model: starting with awareness and application, then building capability, and finally embedding strengths into the culture. Dean highlights the importance of conscious strategies in utilizing talents and discusses effective activities, such as discovery sessions and training champions. He also emphasizes measuring impact through metrics and community-building, providing valuable insights for coaches looking to optimize strengths adoption.
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INSIGHT

Application Is The Real Measure

  • Many organizations stall after naming and claiming CliftonStrengths and never reach meaningful application.
  • Dean Jones says application is visible when people articulate strategies for using their talents to achieve goals.
ANECDOTE

Dean's Relator Discovery

  • Dean Jones shares his personal example of discovering Relator among many influencing talents.
  • That discovery changed his approach: he now builds relationships one-on-one before team work.
ADVICE

Avoid Creating A Priesthood

  • Avoid creating a CliftonStrengths priesthood where only experts interpret the tool.
  • Encourage ownership by supporting experimentation, play, and informal learning across the organization.
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