

Amazon Unbound — with Brad Stone
Jun 3, 2021
Brad Stone, Senior Executive Editor for Global Technology at Bloomberg News and author of 'Amazon Unbound,' discusses Amazon's evolution under Jeff Bezos. He reveals how billionaires often profit while causing investor losses. The conversation dives into Amazon's vast expansion, its interconnected ecosystem with AWS, and potential regulatory challenges ahead. Stone also shares insights on the strategic acquisition of MGM and reflects on the importance of storytelling, personal growth, and empathy in both professional and personal realms.
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Amazon's Transformation
- Scott Galloway questioned how he could write about Amazon after Brad Stone's comprehensive book.
- Stone's focus shifted due to Amazon's transformation into an Alexa company, global marketplace, and Hollywood player.
Bezos' PR Strategy
- Michael Sanchez sold Bezos' private messages and photos, not political intrigue.
- Bezos possibly used the situation to appear as a defender against Trump and MBS.
Bezos Scandal
- Bezos sent intimate photos, which were leaked, but he became a perceived hero.
- Stone suggests this could have been a PR maneuver, leveraging the political climate.