Marketing School - Digital Marketing and Online Marketing Tips Are Events Worth It? Here’s What We’ve Learned
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Nov 14, 2024 Discover key insights from a major marketing event in Frankfurt. Find out how attendee numbers influence networking opportunities and sponsorships. Learn why community support from peers can aid in scaling businesses. The hosts discuss the value of focusing on long-term success and hint at their decision to reduce participation in events. Tune in for valuable takeaways that could impact your marketing strategy!
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This Is Marketing Event
- Eric Siu and Neil Patel spoke at the 5,000-person This Is Marketing event in Frankfurt.
- The event was so successful that it surpassed the size of the US event that inspired it.
Check Event Attendance Accurately
- When evaluating events, ask about daily attendance, not just the total.
- Many conferences inflate numbers by counting the same attendees multiple times.
Focus for Long-Term Success
- Focus on one thing for a long time to achieve significant results.
- This advice was given to a young entrepreneur at dinner, emphasizing the power of sustained focus.