Well with Arielle Lorre 425: The Real Secret to Confidence, Aging & Self-Possession with Sheena Zadeh of Kosas
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Nov 26, 2025 Sheena Zadeh, founder of Kosas, a clean beauty brand, shares her journey of building a company while trusting her intuition. She discusses personal hardships, including divorce and losing her home to a fire, and how these experiences shaped her confidence and beauty philosophy. The conversation covers the surprises of brand growth, the excitement of celebrity endorsements, and how aging can lead to greater self-possession. Sheena emphasizes the connection between makeup and inner well-being, sharing practical beauty tips and rituals.
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Trust Clear Intuition
- When your intuition speaks clearly, honor it and avoid over-researching or asking too many opinions.
- Practice trusting that inner voice because repeatedly talking yourself out of it leads you away from the right path.
Marriage, Divorce, And Relearning Self‑Worth
- Sheena describes two marriages, divorce, and how programming made her believe women needed partnership to be valuable.
- Deprogramming that belief took years and led her to enjoy solitude and self-possession.
Work As An Anchor
- Work and creative calling can become stabilizing anchors during personal chaos.
- For Sheena, Kosas and her daughter provided grounding amid divorce and losing her home.