Classy new San Diego sports doc

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• An innovative new show from Message Heard, COPA90 and iHeartPodcasts launches later this week - San Diego FC: Behind the Flow. It starts as a documentary-style sports podcast, looking behind the scenes at the newest team in Major League Soccer; but the show will then transition into a sports talk show covering the rest of SDFC’s first ever season.
• A new, virtual, summit has been announced for Health Podcasting. The Health Podcast Summit will take place on Oct 1-2, with a number of industry leaders as speakers. The summit coincides with Health Literacy Month, and it’s free to register.
• Audio monetisation company Audion has released a study showing that adding audio ads in video increases brand recall. Video is often consumed without actively viewing the image, and therefore the audio message in ads reaches both video and audio users.

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