REWORK Press Releases Are Spam
5 snips
Feb 28, 2024 
Discussing the ineffectiveness of traditional press releases in product launches. Emphasizing the shift towards direct-to-consumer approaches. Highlighting the importance of authenticity and personal connections in marketing. Sharing insights on maintaining direct communication and navigating social media attention culture.
Chapters
Transcript
Episode notes
1 2 3 4 5
Introduction
00:00 • 2min
Redefining Marketing Communication: Moving Beyond Press Releases
02:24 • 18min
Preserving Authenticity and Credibility in Business Communications
20:20 • 5min
Navigating Social Media Engagement and Maintaining Mental Health in the Attention Economy
25:46 • 5min
Navigating Social Media Expectations and Authenticity
30:39 • 2min