The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics

447. The Hive Mind at Work: Transforming Organizations with Dr. Siobhan McHale

Nov 21, 2024
Dr. Siobhan McHale, an organizational psychologist with over 30 years of experience, explores the fascinating intersection of bees and workplace dynamics. She introduces the concept of Group Intelligence (GQ), emphasizing its role alongside IQ and EQ in organizational transformation. Listeners will learn about the nine laws of group dynamics that can lead to meaningful change, and the importance of storytelling as a tool for fostering collaboration. Siobhan shares compelling case studies that illustrate how understanding group behavior can overcome workplace challenges.
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ANECDOTE

ANZ Bank Transformation

  • At ANZ Bank, the head office acted as order givers, while branches were order takers, resulting in low performance.
  • By reframing head office as service providers and branches as customer service leaders, performance improved drastically.
ANECDOTE

Misdiagnosis at Infrastructure Company

  • An infrastructure company manager believed outdated equipment caused low customer satisfaction.
  • Siobhan McHale discovered a reactive pattern of poor planning and firefighting, not equipment issues.
INSIGHT

The Law of Role

  • Roles significantly influence behavior more than personality.
  • People behave differently depending on their current role, like partner, mother, commuter, or teacher.
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