The Game with Alex Hormozi I Doubled A Business In 60 Days To Show It’s Not Luck | Ep 617
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Oct 10, 2023 In this discussion, insights are shared on how a business was doubled in size within 60 days by addressing five crucial challenges. Emphasis is placed on the power of small, consistent improvements leading to substantial gains. Key topics include refining sales processes, understanding customer motivations, and optimizing hiring for better cultural fit. Data-driven metrics showcase the remarkable boosts in sales effectiveness, demonstrating that strategic adjustments can yield significant financial success.
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Track Key Sales Metrics
- Track key sales metrics like show rate, offer rate, close rate, cash collected, and units sold.
- These metrics reveal areas for improvement and help you understand your sales process.
Team and Individual Stats
- Analyze both team and individual sales stats to identify discrepancies and pinpoint issues like artificially inflated close rates.
- Combining various metrics provides a clearer picture of sales performance.
Optimize for Cost Per Sale
- Optimize ad targeting for cost per sale, not the lowest cost leads.
- This focuses on actual sales transactions and improves the quality of leads.