Buying Online Businesses Podcast

Why Most Acquisition Dreams Die - And How to Build One That Survives with David Barnett

Dec 17, 2025
David C. Barnett, a seasoned business broker and educator, shares invaluable insights on the pitfalls of small business acquisitions. He highlights how first-time buyers often overlook unexpected costs and the chaos of ownership. Barnett discusses the importance of due diligence, setting realistic goals, and avoiding emotional purchases like bed-and-breakfast investments. He emphasizes that true value is earned over long-term ownership rather than quick flips, offering a candid perspective on navigating the complexities of buying businesses.
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INSIGHT

Define Success As A Smart Search

  • A successful search is buying the right business at sensible terms, not just completing a transaction.
  • Avoiding landmines and keeping your capital is part of a successful search.
ADVICE

Price Deals By Controllable Performance

  • Do cash-flow forecasts and price deals only on controllable factors like expenses and management.
  • Avoid paying for projected future growth that you must execute yourself.
INSIGHT

You Make Money When You Buy

  • You generally make money when you buy at the right price, not when you sell.
  • Let competing buyers overpay so you can preserve discipline for the next opportunity.
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