The Instagram Stories - 6-12-24 - BeReal Sells for $500 Million, and Why Do Carousels Perform Better Than Reels?

Show Notes:

Photo-sharing app BeReal acquired by Voodoo for €500mn (The Financial Times)

Instagram testing inserting ads into friend's Stories (Threads)

Instagram working on the ability to create an AI Bot (Twitter)

Instagram @Creators account answers the question - does current post performance impact future post performance? (Instagram)

Head of Instagram explains why a Carousel post might perform better than a Reel (Instagram)