The Startup Ideas Podcast Turning Vibe Coding Into Real Money (Google/Meta Ads, HeyGen etc)
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Aug 30, 2025 
Cody Schneider, founder of graphed.com, shares his expertise in marketing and growth strategies tailored for startup founders. He details actionable insights on setting up Google Ads campaigns with effective keyword targeting and conversion tracking. The discussion further explores creating engaging Facebook and Instagram ads using AI-generated content. Schneider emphasizes the importance of testing multiple creatives and optimizing for conversions, proving that a vibe-coded approach can translate into real profits for startups.
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Validate Demand Before You Build
- Validate demand before building by checking keyword volume and forums like Reddit for the problem you're solving.
- Build the go-to-market first and only build the product if people show buying intent.
Start With Clicks, Then Optimize Conversions
- Start Google Ads with a click/traffic campaign to learn actual search terms people use.
- Switch to conversion optimization later after you instrument signup/payment events.
Use Phrase Match To Control Queries
- Use phrase match keywords ("phrase match") to control query expansion and avoid broad irrelevant bids.
- Add negative keywords or exact match variants as you refine traffic quality.