The Revenue Formula Chris Walker on why you should look for a new job
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Sep 30, 2025 
Chris Walker, founder and former CEO of Refine Labs, shares his transformative insights on leadership and company culture. He discusses the shift from the Information Era to the 'Frequency Era,' emphasizing how energy and mindset are more critical than credentials. Walker explains the six tiers of frequency, illustrating how higher frequencies lead to personal and professional mastery. He highlights how urgency can diminish company morale and why trusting your intuition can lead to meaningful career changes.
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Decisive Exit From Refine Labs
- Chris Walker trusted an intuition on a flight and decided to exit Refine Labs, then completed the sale months later.
- He contrasts this with his past slow decision-making and says once you know, you act sooner.
From Information To Frequency Era
- Chris argues we're shifting from the Information Era to a Frequency Era driven by AI replacing informational value.
- He says human value will be measured by creativity, intuition, and how we make others feel.
Frequency As A Personal And Group Signal
- Frequency is the signal from your beliefs, emotions, actions, and intentions that others sense unconsciously.
- Groups and companies develop a resonant frequency that members assimilate to over time.