Building a Successful YouTube Channel: Insights from Dr. Lora Shahine

16 snips

Dec 12, 2025

Dr. Lora Shahine, a double board-certified reproductive endocrinologist from Seattle, shares her journey of using YouTube to educate patients on fertility. She emphasizes the significance of consistency in content creation while building a supportive community. Lora discusses the contrast between short-form and long-form content, highlighting YouTube's power for delivering in-depth medical information. She also offers valuable insights on focusing on purpose over metrics and the importance of nurturing one's creative process.

Ask episode

AI Snips

Chapters

Transcript

Episode notes

ANECDOTE

From Self-Published Books To YouTube

Lora began on Instagram and then TikTok after publishing self-published fertility books to give patients takeaways.
She started YouTube in 2021 to provide long-form resources her patients could rewatch after appointments.

INSIGHT

YouTube Is Searchable Educational Real Estate

YouTube's searchability makes it ideal for evergreen medical questions people look up on Google.
Long-form videos surface in searches and serve as lasting patient resources beyond initial visits.

ADVICE

Commit To Consistency And Ask For Help

Commit to a realistic publishing cadence before you start and be consistent with it.
Build a community of peers and ask for help from other creators and experts.

Get the Snipd Podcast app to discover more snips from this episode

Get the app

In this episode of the YouTube Creators Hub Podcast, Dusty Porter interviews Dr. Lora Shahine, a fertility doctor and YouTube creator. They discuss Laura's journey into content creation, the importance of educating patients through social media, and the power of YouTube as a platform for long-form educational content. Laura shares her experiences with consistency, community building, and the challenges of balancing her medical career with content creation. The conversation also touches on monetization strategies, the significance of metrics, and the differences between short-form and long-form content. Lora emphasizes the importance of purpose in content creation and offers valuable advice for aspiring creators.

What We Offer Creators

Join Creator Communities. A place to gather with other creators every single day. This provides access to Our Private Discord Server, Monthly Mastermind Group, and MORE!

Hire Dusty To Be Your YouTube Coach

YouTube Channel Reviews (Audit): Get a 7-10 minute personalized video review of your YouTube channel with honest, actionable feedback for just $50.

Subscribe to our weekly newsletter: Each week I document what I'm doing in my business and creative journey, share new things I've discovered, mistakes I've made, and much more!

All Tools Mentioned On The Show: The Ultimate Entrepreneurs Resource. This is the spreadsheet where I keep all of the tools mentioned by all the guests on the podcast.

Follow The Show:

Facebook /// X /// YouTube /// Instagram

About Lora:

Lora Shahine, MD, FACOG, double board certified in reproductive endocrinology and infertility as well as obstetrics and gynecology, completed her fellowship at Stanford University and residency at the University of California at San Francisco. She has practiced at Pacific NW Fertility in Seattle since 2009 and has teaching appointments at both the University of Washinton and Swedish Hospital.

Author, speaker, and educator, Dr. Shahine reaches millions monthly across social media platforms as a content creator including YoutTube and as host of the 'Brave and Curious' podcast.

Connect With Lora:

Website /// YouTube Channel