Business of Tech: Daily 10-Minute IT Services Insights

Unlocking Cybersecurity for SMBs: Justin Kane on DoubleChecked's Unique MSSP Approach

Feb 16, 2025

Justin Kane, Founder and CEO of DoubleCheck, is transforming cybersecurity for small and medium-sized businesses (SMBs) with a cost-effective, specialized approach. He discusses how many SMBs can now manage basic IT themselves, allowing DoubleCheck to focus on security. The conversation highlights the importance of tailored cybersecurity solutions and the role of business owners in risk management. Kane also emphasizes the balance between automation and human oversight in enhancing security while keeping services affordable and accessible.

17:26

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Episode guests

Justin Kane

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Episode notes

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Quick takeaways

Justin Kane's DoubleCheck offers tailored cybersecurity solutions for SMBs, focusing on affordability and specialization for businesses with 5 to 250 employees.

The podcast underscores the importance of business owners' commitment to managing cybersecurity risks, as responsibility ultimately lies with them despite available tools and training.

Deep dives

Cybersecurity as a Necessity for Small Businesses

Cybersecurity has become an essential service for small and medium-sized businesses (SMBs) rather than a luxury. The podcast emphasizes the increasing threat landscape, demonstrating that businesses without adequate security measures are at risk of cyber attacks. Justin Cain of DoubleCheck highlights that their services cater specifically to SMBs, filling gaps where comprehensive cybersecurity solutions may be lacking due to cost or complexity. By focusing on the unique needs of businesses with 5 to 250 employees, DoubleCheck aims to provide affordable cybersecurity options that many smaller organizations might otherwise overlook.

Intro

2min

Cybersecurity for SMBs: Tailored Solutions

9min

Bridging the Cybersecurity Gap for Small Businesses

3min

Navigating the Balance Between Cybersecurity Labor and Automation

3min

Simplifying Cybersecurity for Small and Medium Businesses

2min

Justin Kane, the founder and CEO of DoubleChecked, is revolutionizing the way small and medium-sized businesses (SMBs) approach cybersecurity by offering managed security services without the traditional managed service provider (MSP) model. His company focuses on providing essential cybersecurity solutions tailored specifically for businesses with 5 to 250 employees, particularly those in industries like legal, financial, and medical. By targeting the 25 to 75 employee range, DoubleChecked addresses the unique challenges faced by smaller organizations that may have limited IT resources but still require robust security measures.

Kane explains that many smaller businesses are now equipped to handle basic IT issues themselves, thanks to the prevalence of cloud-based solutions and a more tech-savvy workforce. This shift allows DoubleChecked to concentrate on delivering specialized security services without the need to manage everyday IT problems. Their pricing model is significantly lower than traditional MSPs, making cybersecurity accessible to businesses that might otherwise overlook it due to cost concerns. This approach enables them to implement effective security measures without overwhelming their clients with unnecessary services.

The conversation also delves into the importance of commitment from business owners in managing cybersecurity risks. Kane emphasizes that while DoubleChecked can provide the necessary tools and training, the responsibility ultimately lies with the business to enforce policies and ensure employee compliance. This partnership between the service provider and the client is crucial for maintaining a secure environment, especially in industries that handle sensitive information and financial transactions.

Kane's experience in the MSP sector led him to identify a gap in the market for cybersecurity services tailored to businesses that lack comprehensive IT support. By focusing solely on security, DoubleChecked aims to fill this void and help organizations implement essential protections against cyber threats. With a strong emphasis on automation and AI, the company streamlines its operations, allowing it to provide effective security solutions while minimizing labor costs.

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