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Cocktail College
The Negroni (re-run)
Sep 19, 2024
In this enlightening discussion, renowned mixologist Jeffrey Morgenthaler shares his expertise on the Negroni, a cocktail that has captivated drinkers worldwide. He reveals his journey from an initial aversion to a deep appreciation of the drink’s complex flavors. Morgenthaler emphasizes the importance of quality ingredients, particularly Campari, and critiques homemade variations. He also details the art of barrel aging Negronis and shares humorous anecdotes from his bartending experiences, offering listeners a blend of history, craft, and community.
01:01:58
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Quick takeaways
- The Negroni's resurgence highlights a growing acceptance of bitter flavors in modern drinking culture, elevating its status from niche to iconic.
- Alternative theories of the Negroni's origins suggest an evolution from the American Martini, challenging the popular Count Camillo Negroni narrative.
Deep dives
The Rise of the Negroni's Popularity
The Negroni has seen a remarkable resurgence in popularity after being relatively obscure a couple of decades ago. Once considered a niche cocktail, it has now become widely recognized and cherished among drinkers. This shift can be attributed to evolving tastes and a growing acceptance of bitter flavors in both food and drink. The podcast highlights how people's palates and preferences have matured, allowing them to appreciate drinks like the Negroni that might have previously been seen as too bitter.
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Listen to the best highlights from the podcasts you love and dive into the full episode