Dan Kennedy's Magnetic Marketing Podcast 10 Blueprints For Effective Coaching Programs (1 of 2)
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May 20, 2022 Discover the intriguing role of coaching in business and how it has evolved over time. Explore the first three blueprints for effective coaching programs, including the benefits of small-group masterminds and their operator advantages. Learn about large-group coaching formats that offer scalability but come with unique challenges. Dive into the concept of Coaching Plus, where added-value bundles enhance the coaching experience. Whether you're new to coaching or looking to elevate your offerings, these insights can be game-changing!
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Coaching Is A Implementation Engine
- Coaching is a delivery method that enforces implementation through accountability and group exposure.
- It creates motivation by encouraging, intimidating, shaming, and rewarding action.
Coaching Often Blends Multiple Roles
- Coaching often functions as peer advisory, technical support, retention fraternities, or deal-facilitators depending on design.
- Most successful coaching products are hybrids combining several of those roles.
Pooling Tests Multiplied Results
- Dan recounts that his platinum mastermind let members run tests so one test served all members and sped learning.
- That pooling multiplied testing speed and reduced cost for the entire group.