The Startup Ideas Podcast Making Millions Through Memes with Chris Josephs
4 snips
Feb 2, 2023 
Join Chris Josephs, founder of Autopilot, a revolutionary app that automates investment portfolios by mimicking top traders. Dive into how memes became the secret sauce for Autopilot's emergence as a top finance app. Chris shares insights on the power of humor and relatability in marketing, particularly for Gen Z and millennials. He explores strategies for creating viral content and building competition-proof products, along with effective ways to engage audiences through social media and meme culture.
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Pelosi Tracker Success
- Chris Josephs' app, Autopilot, gained traction by tracking Nancy Pelosi's stock trades.
- This leveraged public interest in her investments and demonstrated the app's functionality.
Organic Social Media Growth
- Leverage existing social media channels and discussions to organically grow an audience.
- Create content that fits the ongoing conversation, capturing existing interest.
Memes as Marketing Tools
- Memes are highly effective marketing tools due to their shareability and relatability.
- They represent shared thoughts, prompting people to share them within their networks.