Why is Google policing how the world's top mobile games monetise? | Week in Mobile Games podcast E72

PocketGamer.biz head of content Craig Chapple talks through the latest games industry news on the 72nd episode of the Week in Mobile Games Podcast.

On this week’s show we take a look at:

• Our investigation into how Epic and Google plans to police how the top grossing mobile games monetise on Android and exactly who the newly proposed Play store policies impact.
• The Top 30 MENA Game Makers.
• Playtika's direct-to-consumer growth.
• Supercell's FAQ shining a light on why it closed Squad Busters.
• The plethora of new mobile games with big IP attached.

** Let's Connect **

👉🏻 Twitter - https://twitter.com/pgbiz

👉🏻 LinkedIn Group - https://www.linkedin.com/company/pocketgamer-biz/

👉🏻 Facebook - https://www.facebook.com/PGbiz

👉🏻 Website - https://www.pocketgamer.biz

👉🏻 Pocket Gamer Connects - https://www.pgconnects.com

👉🏻Pocket Gamer Connects Speaker Submission form - https://docs.google.com/forms/d/e/1FAIpQLSdoS5n-vdHu6aU-2d_rR7x1FAgewG51y3nlU1aB8RdetiKaGw/viewform

👉🏻 The Top 50 Mobile Game Makers 2025 - https://www.pocketgamer.biz/the-top-50-mobile-game-makers-of-2025/

👉🏻 Download the PocketGamer.biz Mobile Games Developer Trends Survey Winter 2024/25 report - https://docs.google.com/forms/d/e/1FAIpQLSf3tbjUxVkG17CuHHljMblfmUC3DZ6gNAzV8qiz8bAALUXSvQ/viewform

👉🏻 Join the AI Gamechangers newsletter - https://aigamechangers.substack.com

👉🏻 Top 50 mobile games could all face higher 20% fee under Epic and Google's Play Store plans - https://www.pocketgamer.biz/top-50-mobile-games-could-all-face-higher-20-fee-under-epic-and-googles-play-store-plans

👉🏻 The Top 30 MENA Game Makers 2025 - https://www.pocketgamer.biz/the-top-30-mena-game-makers-of-2025