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The Knowledge with David Elikwu

142: From eBay seller to a publicly listed brand empire (ft. Colin Landforce)

Mar 27, 2025
32:47

David speaks with Colin Landforce, a serial entrepreneur who started his business journey as a teenager and went on to build successful ventures across multiple industries, from tech to cannabis. Colin is the founder of LTRMN, a multi-million dollar consumer cannabis product company, and creator of Cut30, a 30-day bootcamp that has helped over 1,000 creators and brands improve their short-form video skills for Instagram, TikTok, and YouTube.

They talked about:

💰 Having a positive relationship with money

🔥 His early entrepreneurial start with CD burning and eBay

🎉 Building a party promotion business in high school

🌱 Challenges of getting in to the cannabis industry

👥 Biggest lessons from building teams that win

🧠 Developing the right mindset to handle business risks


📜 Full transcript:

https://theknowledge.io/landforce-2


📹 Watch on Youtube:

https://youtu.be/qSRQvd20ff4


🗣 Mentioned in the show:

David Belle | https://theknowledge.io/dbelle/

E-bay | https://www.ebay.co.uk/

Twilio | https://www.twilio.com/en-us

Yale | https://www.yale.edu/

Harvard | https://www.harvard.edu/

Deloitte | https://www.deloitte.com/uk/en.html

LEGO | https://www.lego.com/

Nike | https://www.nike.com/gb/

TikTok | https://tiktok.com/


👤 Connect with Colin:

Twitter: https://x.com/landforce

Website: https://landforce.com/


👨🏾‍💻 About David Elikwu:

David Elikwu FRSA is a serial entrepreneur, strategist, and writer. David is the founder of The Knowledge, a platform helping people think deeper and work smarter.

🐣 Twitter: @Delikwu / @itstheknowledge

🌐 Website: https://www.davidelikwu.com

📽️ Youtube: https://www.youtube.com/davidelikwu

📸 Instagram: https://www.instagram.com/delikwu/

🕺 TikTok: https://www.tiktok.com/@delikwu

🎙️ Podcast: http://plnk.to/theknowledge

📖 Free Book: https://pro.theknowledge.io/frames

My Online Course

🖥️ Decision Hacker: http://www.decisionhacker.io/

Decision Hacker will help you hack your default patterns and become an intentional architect of your life. You’ll learn everything you need to transform your decisions, your habits, and your outcomes.

The Knowledge

📩 Newsletter: https://theknowledge.io

The Knowledge is a weekly newsletter for people who want to get more out of life. It's full of insights from psychology, philosophy, productivity, and business, all designed to make you more productive, creative, and decisive.

My Favourite Tools

🎞️ Descript: https://bit.ly/descript-de

📨 Convertkit: https://bit.ly/convertkit-de

🔰 NordVPN: https://bit.ly/nordvpn-de

💹 Nutmeg: http://bit.ly/nutmegde

🎧 Audible: https://bit.ly/audiblede



Support this podcast at — https://redcircle.com/the-knowledge-with-david-elikwu/donations

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