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What Next | The Womanosphere Wants To Make America Hot Again

Aug 25, 2025
Emma Goldberg, a business features writer at The New York Times, delves into the intriguing emergence of the 'womanosphere,' where conservative women are carving out their own media space. She discusses Katie Miller's newly launched podcast aimed at this demographic and questions whether it can rival the male-centric narratives of the manosphere. The conversation also touches on how wellness movements are intertwining with conservative ideologies, reshaping political engagement among women and challenging traditional family values.
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INSIGHT

Perceived Void Versus Existing Ecosystem

  • Katie Miller framed her podcast as filling a perceived lack of conservative spaces for women, despite many existing platforms.
  • Emma Goldberg argues the womanosphere already has abundant outlets and Miller's entry is unsurprising.
ANECDOTE

Soft Interviews Humanize Officials

  • Katie Miller's first guest was Vice President J.D. Vance and the interview avoided hard policy questions.
  • The conversation focused on personal topics like music and parenting rather than politics.
INSIGHT

Lifestyle As Political Gateway

  • The womanosphere centers lifestyle, health, faith, and parenting targeted at young conservative women.
  • Hosts connect personal wellness and traditional values as gateways to political messaging.
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