Negotiate Anything

Mastering Negotiation Through Empathy with Barry Nalebuff

Aug 29, 2024
Barry Nalebuff, a renowned Yale professor and seasoned entrepreneur, shares groundbreaking insights into negotiation grounded in fairness and empathy. He introduces his 'Split the Pie' strategy, tracing its origins back 2,000 years. Listeners will learn how emotional intelligence and logical reasoning can transform negotiations. Through captivating real-world examples, including a negotiation with Coca-Cola, Nalebuff emphasizes the importance of transparency and cooperation to achieve mutually beneficial agreements.
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