The Journey of the Full Focus Planner

In 2013, the team launched a successful goal achievement course called 'Five Days to Your Best Year Ever,' which was instrumental in setting the stage for their subsequent innovation. Recognizing the lack of a tool that integrated both their goal achievement and productivity frameworks, they aimed to create a paper planner that would serve this purpose. Inspired by David Sachs' book, 'The Revenge of Analog,' the decision to develop an analog tool was motivated by the need to provide an effective solution in an increasingly digital world. This innovative perspective led to the birth of the Full Focus Planner, which became an essential resource for individuals looking to achieve their goals more seamlessly.