The Google Ads Podcast

Secret Strategy for Explosive Instagram Growth Revealed by Lauren Petrullo of Mongoose Media

Jan 31, 2024

Lauren Petrullo, Founder & CEO of Mongoose Media, reveals a straightforward Instagram growth strategy called 'potty time.' By engaging with competitors' profiles, you can attract users interested in similar content, expand your Instagram presence, and grow your business. No need for paid ads, just a quick and innovative approach during short breaks. Learn this effective strategy for explosive growth and engaging with followers in this episode.

05:56

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Episode guests

Lauren Petrullo

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Episode notes

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Quick takeaways

Engage with your competitors' audience on Instagram to attract users interested in similar content and grow your business.

Utilize a tool like the Google Chrome extension Highlights to track and manage your engagement strategy on Instagram for a focused and relevant audience.

Deep dives

Instagram Growth Strategy: Engaging with Competitors' Audience

A massively impactful and simple strategy for growing your business on Instagram is to engage with your competitors' audience. By identifying your ideal customer profile and knowing who your competitors are, you can start engaging with the people who are actively interacting with your competitors' posts. Instead of mindlessly following all of your competitors' followers, focus on individuals who are engaging with their content. This strategy involves liking their posts, leaving meaningful comments, and showing genuine interest in their content. By doing so, you can attract their attention and potentially drive them to engage with your profile as well.

Effective Instagram Growth Strategies: Engaging with Competitors' Profiles

2min

Strategy for Explosive Instagram Growth and Engaging with Followers

4min

Kasim sits down with Lauren Petrullo, Founder & CEO of Mongoose Media, as she unveils a surprisingly straightforward yet highly effective Instagram growth strategy that she calls "potty time." The nickname "potty time" adds a touch of humor to the approach, suggesting that it's so quick and simple that you can conveniently execute it during short breaks.

Lauren explains the strategy, emphasizing the significance of engaging with your competitors' Instagram profiles to attract users interested in similar content. By following, engaging, and building connections with these users, you can substantially expand your Instagram presence and grow your business.

Listen to this episode now to learn an innovative approach that allows you to connect with your ideal audience and enhance your business without the need for costly paid ads, all within the time it takes to attend to your "potty time."

This clip is from The Perpetual Traffic Podcast, watch the entire episode here:

How to Get Thousands of New Authentic Instagram Followers in 30 Days | Perpetual Traffic EP 528:

• How to Get Thousands of New Authentic...

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