The Game with Alex Hormozi Why I've Been Stuck At ~$30M/Yr for 3 Years | Ep 229
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Aug 14, 2020 Delve into the journey of hitting a $30 million revenue ceiling and the critical need for profit to fuel growth. Discover the intriguing '3 and 10' rule and four key beliefs behind marketing, pricing, sales, and talent. Alex shares candid insights into the importance of delegating tasks and refining team dynamics. Explore how quality hiring and effective leadership are pivotal for overcoming obstacles in business. Uncover actionable strategies to navigate acquisition and fulfillment for sustainable expansion!
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Revenue Plateau
- Alex Hormozi has been stuck at around $30 million in annual revenue for three years, despite trying various strategies.
- This plateau is frustrating because business growth typically occurs in jumps, according to the "Chinese rule of three and ten."
Growth Jumps
- Businesses experience growth in jumps, tripling in size before hitting a plateau.
- This is called the "Chinese rule of three and ten."
Growth Strategies
- Spend more on advertising, even if it means short-term losses, as it builds long-term brand awareness.
- Raise prices to increase profit margins, enabling reinvestment in growth and talent acquisition.