AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Daybreak
Bold Care and Mymuse are going where Durex and Manforce never could
Jan 7, 2025
Discover how quick commerce is revolutionizing the sexual wellness market, making once-taboo products easily accessible. Innovative brands like Bold Care and MyMuse are leading the charge, breaking down barriers and reshaping perceptions of sexual health. The conversation dives into the unique challenges Indian startups face, from customs regulations to societal attitudes. With discreet online consultations and bold marketing strategies, the landscape of sexual wellness is changing forever.
14:32
AI Summary
AI Chapters
Episode notes
Podcast summary created with Snipd AI
Quick takeaways
- Quick commerce platforms have revolutionized access to sexual wellness products, overcoming historical taboos and expanding market offerings significantly.
- Innovative marketing strategies by new brands like Bold Care and My Muse challenge traditional perceptions, making sexual wellness products more mainstream and appealing.
Deep dives
The Rise of Quick Commerce in Sexual Wellness
Quick commerce platforms have significantly transformed the sexual wellness market by making previously taboo products easily accessible. Brands like Blinkit and Instamart have expanded their offerings to include a variety of sexual wellness items, allowing consumers to purchase essentials like stamina supplements and massagers just as simply as they would buy groceries. This convenience marks a shift from the past, where such products were often associated with secrecy and shame. Consequently, newer companies, such as Bold Care and My Muse, are able to gain traction alongside established brands, emerging in a rapidly growing market that has almost doubled the number of operating brands since 2020.
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode