Current Applications of AI in Medical Affairs

AI is currently being implemented in various ways within medical affairs, utilizing techniques such as machine learning and natural language processing. One notable application is the use of generative AI to create plain language summaries from complex publications, making information more accessible. Additionally, AI is leveraged for analyzing medical insights, conducting sentiment analysis, and optimizing strategies across multiple channels. These applications not only enhance efficiency but also allow stakeholders to monitor changes in clinical behavior through claims data, offering valuable impact metrics.