Prospecting on Purpose Ep 5: Entrepreneurship in the World’s Oldest Industry w/ Joe Welch
In today’s episode, Sara talks to Joe Welch, the guy who single-handedly changed her attitude towards (dry) Riesling. *Spoiler alert* She loves it now!
Joe is CEO and Co-Founder of In Good Taste, a wine company that creates ready to drink wine flights. They discuss his favorite grape varietals and why he thinks Merlot has a bad rep, turning your hobby into your career, the beginning stages of building a start-up, leaning into risk, learning fast, making wine more accessible, and how to create innovation in an industry that’s been innovating for thousands of years.
Where you can find In Good Taste:
IG: www.instagram.com/ingoodtastewines
TikTok: https://www.tiktok.com/@ingoodtastewines
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