Building Whoop, Battling Bankruptcy, Sleep Stages & Cristiano Ronaldo Collab | Will Ahmed 127

Will Ahmed, CEO & founder of WHOOP, shares his journey from a driven college athlete grappling with the demands of intense training to creating a wearable that empowers users to track recovery, sleep, and performance. Will opens up about the mission at WHOOP to empower individuals in achieving their health goals, the impact of small habit changes, and the journey to building a pioneering company. Will also shared experiences in collaborating with elite athletes like Ronaldo, and the crucial role of recovery in both sports and life.

0:00 Promo

3:30 Kicking Off

6:28 Ronaldo and The Obsession Behind Great Athletes

8:18 Early Life and Education

10:38 Starting WHOOP

13:32 Overtraining vs. Under-Resting

16:37 Building a Focused Product

19:49 Innovation Strategy

21:28 Health Changes Through Life

25:35 Learning Resilience

28:20 Recovery and Meditation

30:33 Focus on Health Monitoring

32:35 Evolution of WHOOP’s Health Features

35:49 Saudi Health Trends and Transformation

39:26 GCC Unity and Regional Growth

45:46 The Power of Small Changes in Health

47:33 The Science Behind Sleep Stages

54:03 Building Habits

57:11 Quotes to Live By

58:42 Resilience and Final Notes