AI-Driven Marketer: Master AI Marketing To Stand Out In 2026 Why AI Alone Can't Find Real Pain (But This Combo Can)
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Nov 12, 2025 Explore the art of becoming a 'problem hunter' to truly understand your audience's pain points. Discover how to mine social media for genuine problems rather than settling for surface trends. Engaging in customer conversations can unveil nuanced insights, while systematic interviews help validate recurring issues. Learn the importance of prioritizing which pains to address using the RFM framework, balancing between deep-rooted and trending pains. The hosts emphasize building trust by first addressing situational challenges before tackling deeper solutions.
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Relevance Is Hitting Felt Daily Pain
- Relevance means speaking to the audience's main, felt problems rather than chasing trends.
- If your advice hits their daily pain, your content achieves true relevance.
Mine Comments For Real Problems
- Pay attention to complaints, rants, and questions in comments as sources of real problems.
- Engage in comments and collect those signals to build a running inventory of audience pain.
Use Nighttime Scrolling As Research
- Turn passive scrolling into active research by skimming for problems and saving them in notes.
- Search comments, track phrasing, and record likely problems for later content ideas.