Adrian Lai is the creative mastermind behind several award-winning marketing campaigns for brands such as Nike, Converse, Beats by Dre, Tiffany & Co. He also became the Head of Culture Marketing at Red Bull China activating movements like the Red Bull Music Academy for the very first time. His latest project is a tech startup called Yumi. We talk tech, music, Shanghai nightlife and the future. ✊
Follow Us On Instagram: thehonestdrink_