PLG? WTF? | Leah Tharin (ProducTea, Jua.ai, SmallPDF)

#26: PLG? What's The Fuss?

Axel is back after a break with a refreshing conversation with Leah Tharin, a product leader and influencer who's regularly publishing impactful content on Product-Led Growth (PLG).

In this episode, Leah shares her view on Product-Led Growth, what it means, what it looks like when it's done well and the traps you'll want to avoid when rolling out a PLG playbook.

Where to find Leah

• LinkedIn: https://www.linkedin.com/in/leahtharin/
• Website: https://www.leahtharin.com/

Where to find Axel

• LinkedIn: https://www.linkedin.com/in/axelsooriah/

About Panash

We provide training and coaching programs to help product professionals unlock their true potential and become high performers.

You can learn more about our programs here: https://www.panash.io/

Our blog contains articles and free resources on key topics for product managers and leaders.

Check it out here: https://collection.panash.io/

Referenced in this episode:

Show notes and highlights

(02:03) Leah's background

(03:03) Product-Led Growth factions

(06:20) Everybody thinks they're product-centric

(08:19) The problem with existing approaches

(12:22) Thought leadership on PLG

(19:41) How companies win at PLG

(20:30) End-to-end product experience, a new playground

(25:24) Metrics and goal-setting in PLG

(26:22) Identifying success moments and value signals

(31:05) The missing piece

(35:05) PLG won't save you on its own

(36:53) Showing value ASAP

(46:15) Leah's Treasure Chest

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