E26: Chris Koerner (@mhp_guy) is crushing.
He finds local boomer-run businesses that are:
- In demand.
- Not online.
He takes them online, 2x prices, and crushes.
It’s human nature to avoid what we’re uncomfortable with, and Chris exploits this. Boomers are afraid of new tech. Chris isn’t. He takes the money left on the table with these offline brick-and-mortar boomer-run businesses.
Brilliant.
+ I give updates on my TikTok success. This is crazy.
+ I may have just learned a wild Twitter/X engagement hack. Very excited.
The Edward Show