The Game with Alex Hormozi Simplifying Sales for your team to TWO YES/NO questions... | Ep 112
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Mar 12, 2019 Discover how to enhance client relationships by focusing on the perceived value of your product or service. Learn strategies to simplify sales conversations, especially in the fitness industry, by emphasizing emotional connections. The discussion highlights the shift from dieting to skill acquisition, transforming mindsets for effective fitness. Uncovering limiting beliefs is crucial for accountability, along with leveraging social proof to boost client confidence and motivation. Get ready to reframe your sales approach!
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Persuasion Simplified
- To persuade someone, focus on the promise and the delivery.
- They must perceive value in the promise and believe you can deliver.
B2B vs. B2C Sales
- In B2B sales, proving value is easy, but showing credibility is hard.
- In B2C, establishing value is the challenge, especially when selling transformative services.
Handling Objections
- If a prospect says no, it's either due to perceived lack of value or lack of belief in delivery.
- Deeply explore the "why" behind their visit to understand their needs and increase perceived value.