

The Taylor Swift Effect With Fazit’s Aliett Buttelman
Dec 9, 2024
36:50
Aliett Buttelman is on the Female Founder World podcast with Jasmine Garnsworthy!
Aliett is the co-founder of Fazit Beauty, the company that created Taylor Swift’s viral glitter freckles (and tons of other incredibly innovative beauty and skincare products). They launched the first XL acne and nose pore patches in 2022.
Aliett talks about how they pivoted from not being able to raise VC money, their strategy behind entering retail, finding their new hero SKUs, and of course, how Taylor Swift supporting their business has changed everything.
LINKS
- Get 25% OFF your first VistaPrint order using the code FFW25 at checkout: https://www.vistaprint.com
- Get up to 50% off custom holiday cards, wall calendars, and more at VistaPrint.com with the code HOLIDAY50: www.vistaprint.com
- Sign up for Retail Bootcamp: https://bestie.femalefounderworld.com/retail-bootcamp
- Get the Female Founder World resource roundup https://femalefounderworld.beehiiv.com
- Become a Business Bestie subscriber: bestie.femalefounderworld.com
- Check out Alliet’s business: https://fazitbeauty.com/