When You Should Turn Down Investors: With Shaz and Kiks

Shaz and Kiks founders Shaz Rajashekar and Kiku Chaudhuri are on the Female Founder World podcast with Jasmine Garnsworthy!

Would you start a business with your sister? Shaz Rajashekar and Kiku Chaudhuri did—and today their haircare brand has hit some pretty impressive milestones. They’re sold at Sephora, have won some impressive awards, and have been featured in Vogue and Forbes.

They’ve been building this haircare business since 2018, when their parents returned from a trip to India with some incredible Ayurvedic beauty products. It sparked an idea: What if they could bring their heritage to an American beauty audience? 

While building the business, these two have learned a lot about raising money, working with chain retail stockists, finding product-market fit, and up-leveling as entrepreneurs. Listen to their story on the pod! 

Links

• Retailer Pitch Deck FREE Download: https://www.femalefounderworld.com/retailer-deck-template

 

• Rachel Karten's newsletter 'Link in Bio': https://www.milkkarten.net/ 

 

• Nik Sharm's newsletter: https://www.nik.co/subscribe 

 

• Shaz and Kiku's EDI/inventory management system: https://cin7.com/  

 

• Join our retail bootcamp: https://bestie.femalefounderworld.com/retail-bootcamp

 

• Join the group chat for Business Besties: https://app.geneva.com/invite/0b2faef0-d78b-4a44-a6cd-e8ed794eb887  

 

• Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com

 

• Become a Business Bestie subscriber: bestie.femalefounderworld.com

 

• Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy

 

• Check out Shaz and Kiku's business: https://www.shazandkiks.com/