Treat Your Business 006 Start With Why
9 snips
Jan 11, 2023 Discover why customers are drawn to your business's purpose rather than just your products. The discussion reveals that connecting on shared beliefs fosters loyalty. Learn the significance of defining your core values and how they shape marketing strategies. Reflect on the impact your business has on the community and why a strong 'why' is essential for long-term success. Plus, innovative solutions for practice management are also highlighted!
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Target Your Ideal Customer
- Target customers who share your beliefs, not just those who need your services.
- Find your niche and build a community around your values.
Stand Out From the Competition
- Clients choose businesses based on shared values, not just price, quality, or service.
- Differentiate yourself by focusing on your 'why', especially in saturated markets.
Avoid the Price Game
- Avoid manipulative tactics like price drops and promotions; they erode long-term value.
- Focus on building a loyal client base who value your services.