This week's podcast is sponsored by Nuzest - use code PBN20 to get 20% off your first order of their sustainable golden pea protein 👉 https://plnt.news/pbn20 Dominick Thompson is a vegan bodybuilder, Ironman triathlete, animal rights activist, and social entrepreneur who began documenting his meat-free lifestyle on social media in 2012 in an effort to turn the traditional perception of masculinity on its head. Dominick first adopted a vegetarian diet during a three-year stint in prison for dealing drugs. He soon realised that the animals that people eat were also confined like him, yet they had done nothing wrong. After being released from prison in 2005, Dominick found a career as a traveling healthcare executive while managing to complete 100-mile bike rides and compete in 10 triathlons a year.  On New Year’s Day 2019, Dominick launched Eat What Elephants Eat - a nutrition and wellness program that helps others embrace veganism with individualised meal planning, recipes, tips and tricks. Dominick’s social media platforms and business ventures continue to grow whilst producing some of the most inspiring and powerfully persuasive content to hundreds of thousands of followers. Follow Dominick on instagram 👉 instagram.com/domzthompson Check out Dominick's website 👉 https://kitchen.eatwhatelephantseat.com 00:00:00 Sponsor 00:01:40 Introduction to Dominick Thompson 00:03:38 The beginning of Dominick’s vegan journey 00:06:36 What makes us different to other people? 00:09:25 Hypersensitivity and expectations of masculinity 00:14:51 Orange Is The New Black / U.S. Prisons running as private corporations 00:21:07 How Dominick is getting his vegan message across to others 00:24:00 Food culture / stereotypes within communities 00:27:58 Using social media to spread the message of compassion / dealing with trolls 00:30:25 Witnessing a murder at a young age and dealing with trauma 00:36:13 Eat What Elephants Eat / The philosophies of eating vegan food 00:41:28 What I Eat In A Day: Dominick’s daily meal planning 00:44:20 Avoiding burn-out 00:46:36 Tackling social justice on social media 00:54:00 Mark Zuckerberg’s Meta - a future beyond any one company? 00:58:46 Dominick Thompson’s first major book deal 01:02:00 Mentally preparing to stay fit 01:05:30 Stamping out racism 01:07:58 Do we learn evil behaviour? Or is it within us? 01:18:46 Dominick’s vision of the future 01:21:39 Stranded on a desert island Producer: Robbie Lockie Editor: Phil Marriott Research: Antonia Georgieva Social Manager: Giuseppe Federici