In Episode #64, we deconstruct Dana Dunford's peak performance playbook—from her favorite book to the tiny habit that's had the biggest impact on her life. Dana is the CEO and Co-Founder of Hemlane. We cover affordable housing, a love for work, and the power of saying no.

“It's important for you to think of the pros and cons of both capitalism as well as keeping culture and roots and technology, and how we can have a good balance—because I don't think there is a right answer.” – Dana Dunford

EPISODE GUIDE (LINKS, QUOTES, NOTES, AND BOOKS MENTIONED)

https://www.danielscrivner.com/notes/dana-dunford2-outlier-academy-show-notes 

FULL TEXT TRANSCRIPT

https://www.danielscrivner.com/notes/dana-dunford-outlier-academy-transcript 

CHAPTERS

In this episode, we deconstruct Dana Dunford's peak performance playbook—from her favorite book to the tiny habit that's had the biggest impact on her life. In it we cover:

• (00:00:00) – Introduction
• (00:01:32) – Affordable housing and self driving cars
• (00:02:40) – A love for work and avoiding comparison
• (00:04:35) – The power of saying no
• (00:06:46) – How the pandemic helped Dana cultivate healthy habits
• (00:08:32) – Why Do I Love These People?
• (00:09:15) – Lexus and the Olive Tree
• (00:11:21) – Failed startups and leaving the world a better place

ABOUT DANA DUNFORD

Dana Dunford is CEO and Co-Founder of Hemlane, an online property management platform. She started her career in finance with Symantec and Apple before working in business development at Nest. Her work with Nest built up her interest in the real estate industry, and she received an angel investment directly out of business school to start Hemlane.

After Dana started to invest in rental properties more than a decade ago, she noticed that there was a massive hole in the market. As a landlord, you could either manage everything yourself, or pay someone else to manage it for you. There was no middle ground. So Dana and her Hemlane co-founder Frank Liu set out to build exactly that.

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ABOUT OUTLIER ACADEMY

Learn timeless lessons on work and life from iconic founders, world-renown investors, and bestselling authors. Outlier Academy is the forever school for those chasing greatness. Past guests include Gokul Rajaram of DoorDash, Scott Belsky of Benchmark and Adobe, Joey Krug of Pantera Capital, Mark Sisson of Primal Kitchen, Luke Gromen of The Forest for the Trees, and Brian Scudamore of 1-800-GOT-JUNK.

Website: https://www.outlieracademy.com

Twitter: https://www.twitter.com/outlieracademy

ABOUT DANIEL SCRIVNER

Outlier Academy is hosted by Daniel Scrivner. Over the last 15 years, Daniel has led design teams at Square and Apple, turned around a $3M+ ARR SaaS business, and invested in more than 100 companies. He launched Outlier Academy in 2020 to learn from the world’s best founders, investors, authors, and peak performance experts.

Website: https://www.danielscrivner.com

Twitter: https://www.twitter.com/danielscrivner

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