Winning With Shopify 500,000 Followers - No Ads! Scaling a Shopify Brand Through Organic Social
This week we are joined by the very inspiring, Brianca Thorton, Owner of Bellis Botanicals.
Brianca started Bellis Botanicals in April 2022 and in that time has turned her passion for craft and making nature inspired polymer clay and resin pieces into a business with almost 500,000 followers!
Brianca is a storyteller showing the behind the scenes of running a creative business, and in this episode shares how she been able to grow her passion into her profession.
Check out Bellis Botanicals here! https://bellisbotanicals.com/
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Key takeaways:
0:00 Introduction
3:13 About Brianca & Bellis Botanicals
5:09 How To Turn Craft Into Commerce
10:52 How To Tell Your Story Through Socials
16:16 How To Increase The Value of a Product
20:26 The Bellis Botanicals Social Media Journey
23:36 What Makes a Video Go Viral?
28:42 TikTok vs Instagram: Which is better?
32:05 How to Balance Your Time With Your Business
36:46 Putting Customers First
43:00 Where Bellis Botanicals Is Going
48:00 How to Connect with Influencers with Shopify
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