The GaryVee Audio Experience Please Don't Let an Opportunity on Social Media Slip Away
Aug 23, 2021
The podcast dives into the evolving landscape of social media, cautioning against missed opportunities with platforms like TikTok. It contrasts the immigrant mindset with entrepreneurship, emphasizing resilience and adaptability. There's a focus on the essential role of content creation and the need to engage audiences across platforms. The speaker also shares personal aspirations of sports ownership, blending ambition with legacy building. Listeners are encouraged to act swiftly and embrace new trends instead of falling behind.
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Content Creation on Emerging Platforms
- Leverage TikTok and LinkedIn for organic reach.
- Create content where attention is affordable and abundant.
Platform Lifespan
- Social media platforms have a lifespan, like TV shows.
- Focus on building your brand and capturing attention, not platform longevity.
Monetization and Organic Reach
- Social media platforms are free to use; don't complain about monetization.
- View decreased organic reach as a natural progression, not a personal attack.